David Kutcher

Home » Our Blogs » David Kutcher

How To Optimize PrestaShop To Increase Sales Conversions

By |2016-11-04T07:25:28+00:00May 3rd, 2015|Categories: PrestaShop|Tags: , , , , , |

Every day businesses make investments in their company by spending money on their websites, their online marketing strategy, and search engine optimization. They read marketing journals and blogs, hire a consultant, or hire an entire firm to assist them - and the success rates aren't always so encouraging in terms of results. Now imagine you are a company that sells a commodity online, in direct competition with much larger competitors who benefit from scale and greater resources. How would you approach this investment?