Join us for this 30 minute lively interactive discussion on how Brands can use Online Methods to get Personal with people online. We'll bring in the idea of how Hangouts and Hangouts on Air (HOA) can really humanize brand visibility when done properly.
I think, in my opinion, that brands may create communities in social networks. It's possible on Facebook and Google+ that I know of and can be limited to invite only or open invite. I would lean towards limited to invite only. Create the aforementioned elements of an enriched community and leverage influence of other members who have parallel skills and interests to keep the community engagement enriched in intellectual repartee. When you share posts from your company, the +1 signals and reshares point back to sentiment and engagement level of the particular topic. One way to measure the effectiveness of a title and summary would be the lack thereof of those types of social signals. Maybe sub-topics should inherit a meme? Very much interested in your feedback and thoughts?! How about a comment below? If you really loved it, reshare with your tribe(s).
The major shift in ranking factor has switched to the relationship of things not strings. There are tons of locations we can talk about our products and services. We can provide unique insight like never before! Why is better to buy a spacely space sprocket from your shopping cart versus someone else? What value am I deriving by creating an intimate relationship with your company? After all, I’m MAY be giving you my credit card or other purchasing information!
Do you know Ekaterina Walter? Well, seeing as we've been having a very visual time lately, you will love to hear her talk about visual storytelling. You know how people love pictures, right? Well, personal branding through to large corporate campaigns can be transformed with the visually compelling components. Intrigued? Well, let me take you on a journey as I ask expert and buddy of mine Ekaterina Walter to explain how we can all tell our story even better. See you all then!